Chapter 4 – The Comprehensive Intellectual Capital Management (CICM™) Approach

• The Stages of Business Management and the CICM Approach
• The First Stage – Managing IC As Raw Knowledge Resources
• The Second Stage – Managing IC as Innovation Resources
• The Third Stage – Managing IC as Intellectual Property
• The CICM Model – Not Another Set of Circles
• New Management Approach
• Making Sense – Overcoming Business Skepticism
• Synchronization and The Role of the IC Strategy
• Unlocking the Mystery of Value Creation and Maximization
• Setting Objectives – Taking ICM to The Operational Level